Studies show that customers make up their mind about a website within a split-second. And if they don’t like what they see? Well, that’s a customer gone.
As such, great web design needs to be every company’s top priority. By providing customers with a great browsing experience, companies can earn trust, build engagement, and lead customers through their sales funnels.
Of course, not everyone is a web designer. Finding the right web designer for the job isn’t as easy as posting a help wanted ad. You’ll need to know how to ask the right questions.
Here are some of the most importation questions to ask a web designer.
What’s Your Take on Our Current Website?
It’s a bit of an on-the-spot question, to be sure, but their answer can tell you a great deal about their professional attitudes. A candidate’s answer to this question will tell you two things:
First, whether they bothered to research your website beforehand. If they couldn’t bother to spend a few minutes perusing your website to learn about your company, they don’t care about the job.
Second, it’ll give you a sense of their design philosophy and experience. A web designer worth their salt will come in with tons of ideas on how to improve your pre-existing site, and they’ll bring specifics.
Do Edits Cost Extra?
As nice as it would be to get everything right on the first try, revisions are a necessary component of web design.
However, it’s crucial to know upfront whether or not you’ll have to pay extra for those revisions.
For the most part, edits aren’t something you’ll have to worry about. Before designers begin working on your project, they’ll come to you with a proposal that includes mockups of your site.
These documents act as the blueprints to your website and you’ll have the opportunity to sign off or request adjustments as needed before construction on your site begins. From a designer’s perspective, this process streamlines site construction and helps offsets scope creep, so your site comes together perfectly the first time.
What’s Your Post-Launch Plan Like?
Launching your website is only the beginning of a much longer process.
A website is a living thing, constantly changing. You might eventually want to add more pages, update existing page functionalities to include new features, or redesign your site altogether.
Making these changes on your own? Well, they can be a headache.
Plan to have someone in your corner who can help you with these ongoing challenges. Managed hosting services may offer support plans so you don’t have to worry about the technical details — just run your business and leave the rest to your partners!
Do You Practice Responsive Web Design or Adaptive?
57% of all web traffic comes from a mobile device. Therefore, it’s important that customers can access your website across a wide variety of platforms — not just desktop.
Look for a designer that practices responsive web design.
A site built with responsive web design can morph and fit any sized screen without sacrificing details or features. Adaptive, on the other hand, may work with mobile devices, but certain features may be missing altogether.
Vital Questions to Ask a Web Designer
Finding a web designer can be tough. But by taking note of these questions to ask a web designer, you should be well on your way to finding a designer who understands your brand and your goals.
We’d love to hear from you. Whether you’re looking for someone to work on your pre-existing site or you need a site built from scratch, we’re here to help you build the website your business deserves.
Get in touch today and see how we can help!